Includes Name, Full Address, Phone, Email

Fresh Life Insurance Leads for sale. People are constantly shopping to save money on their insurance, so there is a constant flow of leads that convert to sales.  Our leads put you in contact with the people who are currently seeking insurance quotes.

All Life Insurance Leads come with three contact points – physical address, phone and email address.

Here are the current header for the leads you will receive in csv format:

First Name, Last Name, Address, City, State, Zip, Phone, Email, IP, Date/Time

Here is a sample landing page of where these leads are generated. 

1st Position – 1 to 3 Days (Our Best)

2nd Position – 3 to 5 Days

We have found that 2nd position or aged leads can work well for persistent market segments such as this. In fact, our fresh leads often go unsold which gives you first crack at them for a discounted price. A good campaign and script will produce with any of these lists. We offer and promote 2nd position and aged lists because they provide a less expensive way to test markets and offers.

An easy way to measure list effectiveness is cost-per-opportunity or marketing qualified lead (MQL); the cost of getting an interested person on the line. For 500K Life Insurance leads the cost for 1% converting to an opportunity is 80 cents for 1st position and 50 cents for second position. That is a 46% cost difference for a lead that may have the same value. It depends on our traffic for the vertical this week but it is a large margin in any case.

Aged Leads – Under 30 Days

Our aged lists enable you to test campaigns and ratchet up the numbers while keeping costs to a minimum

Another way to look at aged leads’ value is testing campaigns or setting a baseline. A target conversion of 1% brings 50 people to the table in our 5K aged list. That should be enough to pay for your list and get your data. Importantly, the margin of error of 1.4% is close to one person more or less for the conversion number which indicates a predictable outcome for larger lists. Conversion numbers of 49 or 51 would be useful. By comparison, a list of 1000 would have a 3.1% margin of error. It is easy to see that predicting large results from 10 conversions becomes difficult. A difference of one person means nothing to larger results and errors may multiply when scheduling and operations are considered. Arguably, the 5K list is the bare minimum for predicting larger lists and we offer it at a very reasonable price.

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